The GetResponse webinar feature has transformed the way businesses connect with their audience online. From generating leads to boosting sales, webinars are one of the most powerful tools in digital marketing—and GetResponse makes it incredibly simple to host them.
Whether you're a coach, digital marketer, small business owner, or online educator, this guide will walk you through everything you need to know about using GetResponse webinars effectively. We’ll explore how to set them up, why they’re so powerful, and how you can maximize your reach and revenue.
What Is a GetResponse Webinar?
A GetResponse webinar is a live or pre-recorded online event that you can host directly through the GetResponse platform. It’s an all-in-one solution that allows you to create landing pages, send email invitations, manage registrations, present live, and follow up with attendees—without needing third-party tools.
This feature is available in GetResponse’s Marketing Automation and MAX plans, offering an integrated experience alongside email marketing, automation, and CRM capabilities.
With GetResponse, your webinar funnel becomes seamless—from capturing leads to converting them.
Why Choose GetResponse for Webinars?
There are many webinar platforms out there—Zoom, WebinarJam, GoToWebinar—but GetResponse stands out due to its integration capabilities and marketing automation power. Here are some of the top reasons to choose the GetResponse webinar tool:
1. Built-In Marketing Tools
Unlike standalone webinar software, GetResponse provides everything in one place. From email sequences to landing page creation and autoresponders, everything is connected.
2. No Need for External Integrations
You don’t need to connect multiple platforms. Your CRM, emails, landing pages, forms, and webinar software are all in one dashboard, streamlining the workflow and minimizing tech headaches.
3. Affordable Pricing
Compared to competitors, the GetResponse webinar feature is cost-effective. You don’t have to pay for a separate webinar tool. It’s included in the higher-tier plans, offering great value for money.
4. Easy Setup and Customization
Setting up a webinar with GetResponse takes just a few minutes. You can customize the registration pages, thank-you pages, reminders, and even the webinar room with your branding.
5. Lead Generation & Sales Power
Webinars are excellent for building trust and demonstrating your expertise. With GetResponse, you can automate follow-ups, offer limited-time promotions, and even segment attendees based on behavior.
How to Host a Webinar on GetResponse: Step-by-Step Guide
Using the GetResponse webinar feature is straightforward, even for beginners. Here's a step-by-step breakdown of how to get your webinar up and running.
Step 1: Log into Your GetResponse Account
Make sure you're subscribed to a plan that includes the webinar feature. Navigate to the dashboard and click on Webinars in the top navigation bar.
Step 2: Create a New Webinar
Click the Create Webinar button. Here, you’ll be prompted to enter:
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Webinar title
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URL (customizable)
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Date and time
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Duration
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Time zone
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Access type (open, password-protected, or subscription-based)
Step 3: Configure Registration Settings
Customize your registration page. You can use GetResponse's built-in templates or design your own from scratch. Add fields to collect user data such as name, email, phone number, and company.
You can also enable notifications, confirmation emails, and automated reminders.
Step 4: Promote Your Webinar
Now it’s time to get the word out. With GetResponse, you can:
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Send promotional emails to your list
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Share registration links on social media
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Embed the sign-up form on your website
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Create Facebook or Google Ads directly from your account
Step 5: Host the Webinar
On the day of your event, log into GetResponse and enter the webinar room. You can use:
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Live video and audio
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Screen sharing
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Interactive whiteboard
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Chat box for real-time engagement
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Polls and surveys
You can also invite co-hosts or presenters, making it a collaborative event.
Step 6: Follow Up Automatically
Once the webinar ends, you can use GetResponse to:
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Send a thank-you email
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Share a replay
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Offer exclusive deals or content
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Tag and segment attendees based on behavior
This is where the real power of marketing automation shines.
Top Features of the GetResponse Webinar Platform
Let’s take a deeper dive into the features that make the GetResponse webinar platform a top choice for marketers and educators.
Live Streaming and On-Demand Access
You can host live webinars or schedule pre-recorded ones to be available on-demand. This flexibility helps you reach audiences across time zones and increase your content’s lifespan.
Custom Branding
Make your webinar look professional by adding your logo, custom colors, and background images. The consistent branding increases trust and recognition.
Webinar Funnels
Create a complete sales funnel from landing page to post-webinar follow-up, all within GetResponse. You can even A/B test your landing pages and email sequences.
Interactive Engagement
The built-in chat, Q&A, and polls help keep your audience engaged. Attendees can ask questions, and you can respond in real time or assign moderators.
Recording and Replays
You can record your webinar and send the replay to registrants. This is perfect for people who couldn't attend live and gives you a powerful asset to reuse in your marketing.
Mobile Friendly
The GetResponse webinar feature is mobile-optimized, allowing users to join and interact via smartphone or tablet without issues.
Best Practices for a Successful GetResponse Webinar
To get the most out of your GetResponse webinar, here are some key strategies to follow:
Choose a Specific Topic
Niche topics perform better. Focus on solving a problem for your audience. Use keyword research tools to find trending questions related to your niche.
Promote Early and Consistently
Don’t wait until the last minute to promote. Send teaser emails, post on social media, and consider using paid ads to boost registration.
Engage Your Audience
Don’t just talk—interact. Use polls, questions, and live chat to keep your viewers engaged. The more involved they feel, the more likely they are to convert.
Offer Something Valuable
Whether it’s a downloadable guide, a special discount, or a consultation call—make sure attendees feel like they’re getting exclusive value.
Follow Up Relentlessly
The webinar is just the beginning. Use automation to follow up with attendees and non-attendees, nurture the relationship, and drive sales.
Who Should Use the GetResponse Webinar Tool?
The GetResponse webinar feature isn’t just for large corporations. It’s perfect for:
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Coaches and Consultants: Showcase your expertise and attract clients.
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Course Creators and Educators: Teach live classes or workshops.
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Affiliate Marketers: Promote products and boost conversions.
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Ecommerce Owners: Launch new products or demonstrate usage.
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B2B Companies: Host training sessions or product demos.
No matter your niche, if you want to build trust and convert leads, webinars should be part of your strategy.
Comparing GetResponse Webinar with Other Platforms
While GetResponse is a strong all-in-one platform, how does its webinar feature stack up against others?
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Zoom: Great for meetings but lacks integrated marketing tools.
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WebinarJam: Powerful, but comes with a steeper learning curve and separate billing.
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GoToWebinar: Enterprise-level, but expensive and not beginner-friendly.
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GetResponse Webinar: All-in-one, affordable, and marketing-focused.
For marketers, course creators, and small businesses, the built-in features of GetResponse webinars make it the most practical and profitable choice.
Common Mistakes to Avoid
While setting up a GetResponse webinar is simple, here are a few pitfalls to avoid:
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Skipping reminders: Always send at least two reminders—one a day before, and one an hour before.
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Overloading the content: Stick to a focused, digestible presentation.
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Ignoring follow-up: This is where your sales happen.
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Poor audio/video setup: Invest in a good microphone and ensure your camera is clear.
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Not testing the platform: Always do a dry run to avoid tech surprises.
How to Build a High-Converting Webinar Funnel with GetResponse
One of the most powerful ways to maximize the impact of your GetResponse webinar is by building a webinar funnel. This isn’t just about hosting an event—it’s about guiding your audience from awareness to action using a structured process.
With GetResponse, you can create a complete funnel using the “Conversion Funnel” feature. Here’s how it works:
Step 1: Create an Enticing Registration Page
Start by designing a compelling registration page with a strong headline, benefit-focused bullet points, and a clear call to action. Make sure to highlight the value of attending your GetResponse webinar, such as exclusive insights, expert tips, or a free resource.
Step 2: Add a Thank-You Page
After someone registers, direct them to a thank-you page. Use this page to confirm their attendance, remind them of the webinar date and time, and build anticipation. You can even offer a free bonus (like a PDF guide) to increase trust and excitement.
Step 3: Send Reminder Emails
Send at least three reminders leading up to the event. GetResponse’s email automation makes this easy. For example:
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48 hours before: Brief teaser of what they’ll learn
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24 hours before: Logistics and login link
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1 hour before: Final countdown reminder
Step 4: Deliver the Webinar with Value
Your webinar should deliver more than just content—it should solve a real problem. Focus on actionable takeaways, and end with a soft pitch or strong call to action, such as purchasing a course, booking a consultation, or downloading a premium resource.
Step 5: Automate Follow-Up Campaigns
After the webinar, segment your attendees (e.g., those who attended vs. those who didn’t) and send them targeted follow-ups. With GetResponse, you can use automation workflows to do this effortlessly. Offer replays, bonuses, and special time-limited offers to drive conversions.
Creating a structured GetResponse webinar funnel ensures your attendees stay engaged before, during, and after the event—ultimately increasing your ROI.
Real-World Use Cases for GetResponse Webinars
The versatility of the GetResponse webinar tool makes it useful for many industries and goals. Whether you're launching a product, educating your audience, or nurturing leads, webinars can fit perfectly into your strategy.
Here are some real-world ways professionals and businesses are using GetResponse webinars:
1. Product Demos and Launches
Tech startups and SaaS companies often use webinars to showcase how their product works. With screen sharing and live Q&A, GetResponse makes product launches interactive and persuasive.
2. Online Courses and Workshops
Educators, course creators, and consultants use GetResponse webinars to deliver live lessons, mini-courses, or workshops. Attendees can ask questions in real time, making it more engaging than pre-recorded content.
3. Affiliate Promotions
Affiliate marketers use webinars to educate their audience on products, build trust, and include affiliate links during the webinar or in follow-up emails. The built-in automation of GetResponse simplifies this entire process.
4. Lead Generation Campaigns
Service-based businesses use webinars as lead magnets. For example, a financial advisor might offer a free “How to Save for Retirement” webinar. Attendees become leads, and automated email sequences continue the conversation.
5. Internal Training
Companies use the GetResponse webinar feature to train teams or onboard new employees. Since everything is recorded and stored, it’s easy to reuse training sessions.
These examples show that webinars are not just for big brands or internet marketers—they're for anyone looking to connect, educate, and convert.
How to Optimize Your GetResponse Webinar for Maximum Attendance and Engagement
Hosting a webinar is just one part of the equation. If you want to drive real results, you need to optimize for attendance and engagement. Here are key strategies to make your GetResponse webinar perform at its best.
Craft a Magnetic Webinar Title
Your title should be clear, benefit-driven, and intriguing. Avoid generic titles like “Marketing Tips” and opt for something specific like “5 Simple Email Hacks That Skyrocket Your Open Rates.”
Use Scarcity and Urgency
When promoting your webinar, mention that spots are limited or that the recording will only be available for a short time. This encourages faster registration and higher attendance rates.
Choose the Right Time and Date
Test different days and times to see what works best for your audience. Typically, Tuesdays to Thursdays around midday or early evening work best for live webinars.
Personalize Your Emails
Instead of sending generic invitations, personalize your emails using GetResponse’s dynamic content feature. Address people by name and tailor the message to their interests.
Offer a Bonus for Attendees
Give attendees a compelling reason to stay until the end of your GetResponse webinar. Offer a downloadable checklist, free tool, or discount code only available at the end of the event.
Re-Engage No-Shows
Don’t forget about those who registered but didn’t attend. Send them the replay link, along with a bonus or recap. GetResponse makes it easy to segment these users and send targeted follow-ups.
By implementing these strategies, you can turn a simple GetResponse webinar into a high-converting machine that brings consistent value and revenue to your business.
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Conclusion: Why the GetResponse Webinar Feature is a Game-Changer
The GetResponse webinar feature is more than just a live streaming tool—it’s a fully integrated marketing solution. With its seamless workflow, marketing automation, and engagement tools, it empowers you to host webinars that attract leads, build relationships, and drive conversions.
If you're serious about using webinars to grow your business, GetResponse provides everything you need under one roof.
From creating high-converting registration pages to automating follow-ups that turn viewers into customers, the GetResponse webinar tool is the smartest investment you can make in your marketing strategy.
FAQs About GetResponse Webinar
1. Does GetResponse offer a free trial with webinar access?
Yes, GetResponse offers a free trial, but webinar functionality is available only on select plans. You may need to upgrade to access this feature during your trial.
2. Can I run automated or pre-recorded webinars in GetResponse?
Absolutely. GetResponse allows you to run both live and pre-recorded (on-demand) webinars for maximum flexibility.
3. Is it possible to integrate GetResponse webinars with landing pages and email automation?
Yes, GetResponse’s strength lies in its seamless integration of webinars with landing pages, email campaigns, and automation workflows.
4. How many attendees can join a GetResponse webinar?
Depending on your plan, GetResponse supports webinars with up to 1,000 attendees. You can upgrade if you need more capacity.
5. Can I record my webinars in GetResponse and share replays?
Yes, every webinar can be recorded. You can send replays via email or link them to a follow-up sequence.
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